Most product packaging is pretty standard-you’ve got a cardboard box, maybe a plastic bag, and that’s about it. But product packaging can make or break your sale. If your product does not leave a lasting impression, customers are likely to move on to the next product. So, how can you create product packaging that leaves an impact?
The answer: custom stickers and labels. With these sticky beauties, you can take your product packaging to the next level. And here are a few ideas to get you started:
1. Show off your product’s features
One of the best ways to use custom stickers in your product packaging is to show off your product’s features. With a few well-placed stickers, you can highlight the most important aspects of your product and make it stand out from the competition.
For example, if you want to give your product packaging an extra touch of luxury, consider using some high-quality vinyl labels with a metallic or sparkly effect. By adding a few luxurious stickers to your product packaging, you can make your product look more expensive and prestigious.
2. Make your product stand out on store shelves
Most of our purchase decisions are made in seconds. We buy impulsively and often based on appearance. But with so many products on store shelves, it can be hard to make yours stand out?
Custom stickers and labels are here to help and make your products pop. By using bright colors, interesting designs and maybe even a holographic effect sticker, you can grab attention and get potential customers interested in your product. And the best thing is that you do not have to invest in fancy packaging. Instead, you can create one using low-cost stickers.
3. Add information about your product
Custom stickers and labels are also a great way to add information about your product. Of course, more traditional pieces of information like directions, ingredients, or warnings should absolutely find their way onto your custom labels. However, there are other elements that can impact your conversion.
Is your product vegan or biodegradable? Has it been made locally? Is it hand-crafted? Invest in a small square or oval sticker and let your customers know about it. To include more information, use QR codes people can scan and instantly get to know more about your product.
4. Promote special offers or discounts
If you’ve got a sale or special offer going on, custom stickers and labels are a great way to promote it. By adding a sticker to your packaging, you can let people know about the offer and get them interested in your product.
Even if it is a temporary promotion for Black Friday, a product launch or a limited edition campaign, use your product packaging as a promotional canvas. Stickers and labels keep you flexible: simply include them for a few weeks, or only stick them to selected products to boost sales.
If you’re looking for a way to take your product packaging to the next level, personalized stickers and labels are a great option. By using bright colors, interesting designs, and QR codes, you can easily grab attention and get potential customers interested in your product. Are you ready to take your product packaging to the next level?