Tata Sky rebrands itself to Tata Play – an all-new identity to address new-age consumer demands and provide multiple entertainment services from a unified platform. The new brand identity has brought about some significant changes in the company that will propel its growth and, at the same time, provide a more consumer-friendly entertainment platform.
Tata Play will continue to provide its DTH services as before in addition to 12 OTT services and Amazon Prime Video. Also, the inclusion of Netflix in its array of OTT platforms is something to look out for.
Additionally, the change in the brand name brings a new sense of fun, simplicity, youthfulness and innovation to the brand identity, which people can easily resonate with.
Let’s now learn about five new things that have come with the rebranding of Tata Sky to Tata Play.
1. Netflix
The wholesome entertainment content on this OTT giant will be available to watch by subscribing to the Tata Play Netflix Combo packs, which are first-of-its-kind bundled offerings introduced by Tata Play. Apart from Netflix, these packs will have the collection of your chosen TV channels.
2. New Customer Services
Tata Play has always been known for its unmatched customer service, and it has gone the extra mile to elevate its customer services further. From now on, there’ll be no charge on service visits for all Tata Play consumers. Also, the de-active DTH customers can start recharging with DTH plans, for which they will have to pay zero reconnection charges.
3. Tata Play Binge Combos
We are used to the traditional way of watching television with channels broadcasted on our TV sets. However, with each passing day, we are perpetually falling for the OTT platforms and their unlimited pool of content. So, to once and for all bridge the gap between the two entertainment services (DTH and OTT), Tata Play introduces Tata Play Binge Combo packs. With these subscription packs, you will be able to watch your TV shows as well as various OTT web content using one subscription pack.
4. Tata Play Binge+
Tata Play Binge+, an android set top box, is equipped with the latest tech features to make your entertainment life more fun, easy and better. With features such as Google Voice Assistant, Bluetooth Connectivity, Chromecast built-in and HD picture quality, there’s no chance of a bad viewing experience. Also, using this set top box, you can watch both live TV channels and OTT content on multiple devices.
Tata Play: The Definition of Next-level Entertainment
All the changes and additions that Tata Play has made after rebranding will elevate the consumer experience. If you’re still not a Tata Play user, get a new DTH connection and see for yourself how the new brand is providing next-level entertainment.
